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News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

Hard Rock International’s Steakburger Voted Fan Favorite At Riverwalk Fort Lauderdale Burger Battle™ X

April 09, 2019

Hard Rock Cafe’s New Steakburger Continues to Rack Up Accolades Ahead of Upcoming Menu Launch Hard Rock International beefed up for the 2019 Riverwalk Fort Lauderdale Burger Battle™ X, winning the Fan Favorite award for its new, signature steakburger. The Fan Favorite award is decided by the nearly 1,200 guests in attendance who used their…

Hard Rock International Reveals Next Gaming Property – Hard Rock Casino Cincinnati

April 05, 2019

Purchases JACK Cincinnati Casino with VICI Properties Inc With a presence spanning more than 75 countries, Hard Rock International is expanding its global gaming portfolio, announcing a collaboration with VICI Properties Inc. (VICI) to acquire the JACK Cincinnati Casino. Through the joint purchase, Hard Rock will acquire the operating assets of the casino, rebranding it…

Hard Rock International Partners With Sobel Westex to Launch Rock at Home Bedding and Bath Products

March 12, 2019

New Licensing Agreement Will Bring Popular Music Genre-Inspired Designer Textiles to Market Hard Rock International today announced a partnership with Sobel Westex, the textile leader in hotels, resorts, spas, cruise lines and retail worldwide, that will strike a chord with music and designer groupies alike! The new Rock at Home collaboration gives music fans around…

Hard Rock Cafe Launches Limited-Time St. Patrick’s Day Menu Featuring The All-New St. Paddy’s Shake

March 06, 2019

Iconic Restaurant and Entertainment Brand Also Offering Guinness® & Bacon Jam Cheeseburger for Those Looking to Channel the Luck O’ the Irish Get ready to get ShamRocked at Hard Rock Cafe this St. Paddy’s Day! From March 13 through March 17, 2019, the iconic restaurant and entertainment brand is celebrating with special offerings drawing from the spirit…

Hard Rock International Sponsors Live Concert Series at the 70th Sapporo Snow Festival in Hokkaido, Japan

February 21, 2019

Snow Festival Sets Record Attendance of 2.74 Million Tourists In its continued effort to support local families and business affected by the recent earthquake in Hokkaido, Hard Rock Japan hosted a complimentary four-day “Hard Rock Family Live” concert series featuring top national artists to perform during the week of Hokkaido’s famous Sapporo Snow Festival. Hard…